
Telluride Air and Lodging Update: August 21–27, 2025
Via Telluride Tourism Board
What’s New in Travel, Stays & the Road to Ski Season
When it comes to experiencing Telluride real estate and lifestyle, knowing the flow of visitors is key. Whether you’re a homeowner, a buyer exploring homes for sale in Telluride, CO, or a visitor dreaming of one day making Telluride your second home, here’s the latest air and lodging update curated by Anne-Britt Ostlund and Mountain Rose Realty.
🏨 Lodging Update
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Telluride’s lodging performance is showing healthy signs this week:
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Total destination occupancy (paid + owner) is up 2% year-over-year (YOY) at 53%.
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Average Daily Rate (ADR) dipped slightly, down 1%.
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Camp Alderwild is boosting numbers this weekend with a 15% increase in total occupancy and a 21% increase in paid occupancy YOY from Thursday–Sunday.
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Film Festival / Labor Day weekend is pacing flat compared to last summer at 65% occupancy.
Looking ahead:
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Summer season overall is trending 4% higher in total occupancy.
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August: 6% ahead in total, 8% ahead in paid occupancy.
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September: pacing up 2%.
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October: trending 8% higher than 2024.
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Winter (Dec 1 – Apr 5): pacing 11% higher YOY, with February currently strongest at 26% occupancy. ADR is down 11% compared to last season, but numbers are early and can shift.
✈️ Air Update
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Summer travel remains steady, with numbers flat to just slightly off overall.
- August & September: running nearly even.
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October: pacing slightly down, though daily and weekly traffic stays strong through Blues & Brews and into early October.
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Winter flights are live! Southwest just added Saturday flights in March from Nashville, one of their key hubs.
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Final schedules will be released in the next 2–4 weeks. Early numbers are already pacing 5–7 points higher, with bookings expected to ramp up after Labor Day.
🌄 Colorado Flights Alliance: A Decade of Growth
The Colorado Flights Alliance (CFA) continues to deliver steady, strategic growth. For the past 10 years, air passenger trends and local business revenues have risen hand-in-hand, proving the impact of reliable air service on Telluride’s economy, tourism, and ultimately, its real estate market.

👉 Want to explore how Telluride real estate trends and visitor growth impact property values—or see the latest Telluride homes for sale?
Let’s talk. Schedule your private consultation today with Anne-Britt Ostlund at Mountain Rose Realty, your trusted guide for luxury mountain living and the best homes for sale in Telluride, CO.
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Frequently Asked Questions
- What’s New in Travel, Stays & the Road to Ski Season
- When it comes to experiencing Telluride real estate and lifestyle, knowing the flow of visitors is key. Whether you’re a homeowner, a buyer exploring homes for sale in Telluride, CO, or a visitor dreaming of one day making Telluride your second home, here’s the latest air and lodging update curated by Anne-Britt Ostlund and Mountain Rose Realty.
- What is Telluride's lodging occupancy trending at for August 2025?
- As of mid-August, total destination occupancy is up 2% year-over-year at 53%, with August running 6% ahead in total occupancy and 8% ahead in paid occupancy compared to last year. Summer season overall is trending 4% higher in total occupancy.
- How is winter season booking looking for Telluride?
- Winter (December 1 – April 5) is pacing 11% higher year-over-year, with February currently the strongest month at 26% occupancy. Southwest has already added Saturday flights from Nashville in March, and early winter bookings are already pacing 5–7 points higher than last year.
- What happened to Telluride's Average Daily Rate (ADR) this week?
- The Average Daily Rate dipped slightly, down 1% this week. Looking ahead to winter, ADR is down 11% compared to last season, though numbers are still early and can shift.
- How did Camp Alderwild perform during this August weekend?
- Camp Alderwild boosted occupancy numbers this weekend with a 15% increase in total occupancy and a 21% increase in paid occupancy year-over-year from Thursday–Sunday.






